Identity area
Type of entity
Authorized form of name
Parallel form(s) of name
Standardized form(s) of name according to other rules
Other form(s) of name
Identifiers for corporate bodies
Description area
Dates of existence
History
The Marketing Files were among the resource collections available in the library's former Vertical Files unit. The Vertical Files unit was located in the library’s former Reference Room, with a service desk near the Reference Desk. The Vertical Files footprint was largely composed of dozens of filing cabinets filled with research materials that were gathered, processed, and organized by the staff over decades. These unique resource collections included Forecasting services, Designer Files, Picture Files, Fashion Files, Costume Files, and Marketing Files. This unit was closed in January, 1996, and these files were reassigned to other units within the library. The Marketing Files were the last collection from Vertical Files to be assigned a permanent home when they came to Special Collections and College Archives in 2016.